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Urban Projections worked with fellow multimedia artists Dave Lynch and Lumen, to create a 360 degree projection mapped car. The guerrilla style projection bombing was for Vauxhall, to launch their U.K ADAM range.
The video mapping trick used light to project imagery of animal print and geometric shapes onto the body of the car. The soundtrack and car alarms were played through the Vauxhall Adam’s Infinity sound system which produces 7-channel sound, powered by amplifier and a boot-mounted subwoofer. The stunt took place in Merchant Square, Glasgow, where it surprised passer-by’s with both sound design and visual content.