PROJECTION MAPPING - LIVE VISUALS - PROJECTION ARTIST - STREET PROJECTION - GUERRILLA PROJECTION

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Urban Projections worked in collaboration with Contemporary British Artist Mat Collishaw to create an incredible, 4D mapped installation environment for the launch of the Jimmy Choo Vices Collection, at One Mayfair. Based on the beautiful Naica mines in Mexico, created video footage was intricately mapped around the towering shards and crystal clusters. Light passes, pulsating glows and shadow effects were overlaid onto footage of tower blocks, rain and traffic to enhance the effect of light refracting through crystal shards.

The evolving environment set the tone for a unique and striking evening, in which diners sat amongst the crystal metropolis to a lunch created by Mark Hix.